We are pleased to provide you with an opportunity to become a sponsoring partner by placing Calling Card and Feature Ads in one or all of our publications – the Northern News Newsletter, the Website, and the eNews.

Why Advertise with Us

Reach over 1,500 members planning professions and show your support for professional development by advertising with APA. Gain visibility and brand recognition by advertising on our news platforms. Demonstrate your commitment to excellence by sponsoring our awards gala. Whether you are looking to grow your firm or broadly support continuing education, the Northern Section is positioned to help you achieve your goals. No matter what your marketing strategy is, we have an outlet for you.
Our advertising services include:

  • Recognition as a sponsor on our webpage
  • Ad placement within the Northern News, our online magazine
  • Be featured in eNews, our biweekly email newsletter
  • Receive credit for your contribution to our awards gala and holiday party

As an advertising partner, you can help us keep our members plugged into the planning profession and up to date on important planning topics and trends. The following sections provide more detailed information on our advertising venues so that you may find an outlet that supports your specific needs.

*For additional details, please review our advertising kit: APA NorCal Advertising Kit.

Advertising Packages

Premiere Package

2,500/year

Premium package with priority placement for a year.

Premium Package

2,000/year

Pick 5 venues from the advertising menu.

Preferred Package

1,500/year

Pick 3 venues from the advertising menu.

Advertising Menu

Venue

Cost Per Issue

Cost Per Year

1 Single Calling Card

N/A

$550

2 Double Calling Card

N/A

$750

3 1/6 Page Ad (12 sq. in.)

$200

N/A

4 1/3 Page Ad (21 sq. in.)

$250

N/A

5 ½ Page Ad (32 sq. in.)

$350

N/A

6 2/3 Page Ad (42 sq. in.)

$500

N/A

7 1 Page Ad (63 sq. in.)

$1,000

N/A

8 Website

$200/Month

$1,000

9 E-News

N/A

$250

10 Awards Banquet

$500/Event

N/A

11 Holiday Party

$500/Event

N/A

12 Priority Placement

$250/Issue

Premiere

Advertising Venues

Newsletter

The Northern News is a widely read newsletter covering topics relevant to the planning profession throughout the Northern Section. The newsletter is published as ten issues annually, with eight single-month issues and two double-month issues. The newsletter is a great way to reach approximately 5,000 readers per issue.

Website

The recently redesigned website is a great resource for section materials including the current newsletter and back issues, Bay Area consultants and jobs, the section awards program, and section events. The website has several thousand visits per month.

eNews

The eNews is a bimonthly email distributed to Northern Section members that provides calendar events and alerts members that the newsletter has been published. With a distribution of over 2,500 recipients, the eNews is a highly visible way to advertise in a timely manner.

Advertising at Events

Awards Gala

The Northern Section hosts an Awards Program to encourage quality in planning and increase the public’s awareness of the planning profession through recognizing outstanding achievement in the planning field. Each year, the Northern Section bestows Planning Awards to honor the most outstanding efforts in planning in the Section. The program honors innovative plans and projects, distinguished APA members, and lay contributors to planning and achievements of the Northern Section. Often, our Section winners ascend to win awards at the State and National levels!

Holiday Party

Every December, approximately 300 planners, elected officials, and design professionals gather to network, catch up, and raise funds for the California Planning Foundation (CPF). By sponsoring the holiday party, you will be recognized for your support of this nonprofit, charitable corporation established to further the professional practice of planning in California.